Plutarch Praecepta gerendae reipublicae 24

[24] A saying of Jason, monarch of the Thessalians, is recorded, which he always used to repeat whenever he was taking violent and annoying measures against individuals: It is inevitable that those should act unjustly in small matters who wish to act justly in great matters. That is recognized at once as the saying of a despot; but this is a more statesmanlike precept: Win the favour of the people by giving way in small things in order that in greater matters you may oppose them stubbornly and thus prevent them from committing errors. For a man who is always very exact and strenuous about everything, not giving way or yielding at all, but always harsh and inexorable, gets the people into the habit of opposing him and being out of temper with him; sometimes by giving way and playing graciously with them himself, as at sacrifices, public games, and spectacles in the theatre, and sometimes by pretending not to see or hear their errors, just as we treat the errors of the young people in a family, in order that the force of his rebukes and outspoken criticism - like that of a medicine - may not become exhausted or stale, but may in matters of greater importance, retaining its full strength and its credit, take a stronger hold upon the people and sting them into obedience. Alexander, for example, when he heard that his sister had had intercourse with a handsome young man, did not burst into a rage, but merely remarked that she also ought to be allowed to get some enjoyment out of her royal station. In making such concessions he did not act rightly or in a manner worthy of himself; for the weakening of a throne and outrageous conduct should not be regarded as mere enjoyment. But to the people the statesman will, so far as is possible, permit no outrageous conduct towards the citizens, no confiscation of others’ property, nor distribution of public funds, but by persuasion, arguments, and threats he will oppose to the bitter end desires of that sort, by nourishing and increasing which Cleon and his partizans produced in the State, as Plato says, ² a swarm of drones with stings. But if the people, taking an ancestral festival or the worship of some god as a pretext, are bent upon some public spectacle or a slight distribution of funds, or a gift for the general good or some lavish show prompted by private ambition, for such purposes let them reap the benefit both of their generosity and of their prosperity. Why, among the public acts of Pericles and of Demetrius are many of that sort, and Cimon beautified the market-place by planting plane-trees and laying out walks. And Cato, seeing that the people was being greatly stirred up by Caesar in the affair of Catiline and was dangerously inclined towards a revolution, persuaded the senate to vote a dole to the poor, and the giving of this halted the disturbance and ended the uprising. For just as a physician, after drawing off a great deal of infected blood, supplies a little harmless nourishment, so the statesman, after doing away with something big which was discreditable or harmful, appeases the spirit of discontent and fault-finding by some slight and kindly act of favour.

[24] There is recorded a saying of Jason, monarch of the Thessalians, which he always had in his mouth when he outraged or molested any, that there is a necessity for those to be unjust in small matters who will act justly in great ones. Now that speech one may presently discern to have been made by a despot. But more political is this precept, to gratify the populacy with the passing over small things, that we may oppose and hinder them when they are like to offend in greater. For he that will be exact and earnest in all things, never yielding or conniving, but always severe and inexorable, accustoms the people to strive obstinately, and behave themselves perversely towards him. sometimes by unbending himself and sporting graciously with them, as in the celebrating of festival sacrifices, assisting at public games, and being a spectator at the theatres, and sometimes by seeming neither to see nor hear, as we pass by the faults of such children in our houses; that the faculty of freely chastising and reprehending, being—like a medicine—not antiquated or debilitated by use, but having its full vigor and authority, may more forcibly move and operate on the multitude in matters of greater importance.

Alexander, being informed that his sister was too familiarly acquainted with a certain handsome young man, was not displeased at it, but said, that she also must be permitted to have some enjoyment of the royalty; acting in this concession neither rightly nor as beseemed himself; for the dissolution and dishonoring of the state ought not to be esteemed an enjoyment. But a statesman will not to his power permit the people to injure any private citizens, to confiscate other men’s estates, or to share the public stock amongst them; but will by persuading, instructing, and threatening oppugn such irregular desires, by the feeding and increasing of which Cleon caused many a stinging drone, as Plato says, to breed in the city. But if the multitude, taking occasion from some solemn feast of the country or the veneration of some God, shall be inclined either to exhibit some show, to make some small distribution, to bestow some courteous gratification, or to perform some other magnificence, let them in such matters have an enjoyment both of their liberality and abundance. For there are many examples of such things in the governments of Pericles and Demetrius; and Cimon adorned the market-place by planting rows of plane-trees and making of walks. Cato also, seeing the populacy in the time of Catiline’s conspiracy put in a commotion by Caesar, and dangerously inclined to make a change in the government, persuaded the senate to decree some distributions of money amongst the poor, and this being done appeased the tumult and quieted the sedition. For, as a physician, having taken from his patient great store of corrupt blood, gives him a little innocent nourishment; so a statesman, having taken from the people some great thing which was either inglorious or prejudicial, does again by some small and courteous gratuity still their morose and complaining humor.